As a company that likes to provide advice as well as the best possible service, it’s only fair to say this isn’t directly an article about our services. But if your company is selling products over the web, it would be ‘best practice’ for you to read on, as running a high quality e-commerce website doesn’t begin and end with stocking the right products at the right prices and having a robust and well-designed website to sell them from. Every third-party you contract must play their part in maintaining your reputation.
Think of this as a case study – albeit one where a few names have been concealed. But what happened is a true story, and one that might be eye opening if your company’s reputation is important to you. It is, we hope, obvious, that – at least as far as your customer is concerned – an order isn’t completely fulfilled until they receive the wonderful product that you have sold them.
